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Corridor announces $2.5 million campaign

By Staff | Apr 4, 2008

Curtis Johnson and Steven Grell, co-chairs of TARGET Iowa Lakes Corridor, and Project Director Glen Easter stood with a check for over $1.3 million pledged toward the project Thursday at the Regional Wellness Center in Estherville. EDN photos by Michael Tidemann

The Iowa Lakes Corridor Development Corporation announced a $2.5-million fundraiser Thursday in Estherville at the Regional Wellness Center.

The four-year effort, to culminate by 2012 and termed TARGET Iowa Lakes Corridor, has four goals:

n Propelling the Iowa Lakes Corridor to be recognized as the most entrepreneurial region in Iowa.

n Adding 600 primary, higher-wage jobs to the region through existing business and industry expansion, new business and industry locations, and new business start-ups.

n Attracting more people and workers to the region.

n Building and maintaining partnerships and relationships to ensure the success and completion of this business plan.

Co-chairs of the campaign are Steve Grell, Corridor board chair and chair of Community State Bank, and Curtis Johnson, Corridor vice chair and executive vice president of Bank Midwest.

The intent of the campaign is to create 600 new primary jobs, start 40 new companies, host 200 existing business and industry visits a year, and participate in 16 recruiting trips or trade shows.

Corridor President Kathy Evert said competition for business and industry is fierce and continues to increase in all areas and that communities must join forces regionally, particularly in rural areas, in order to meet their goals.

“It’s the commitment that each of us makes that makes the Corridor what it is today,” Johnson said. Underlining his personal commitment to the Corridor, said Johnson, “It’s my opportunity to give back.”

Grell said money, time, and a positive commitment are all needed to bring TARGET Iowa Lakes Corridor to fruition.

“We need you as volunteers,” Grell said. “The days of competition throughout the Corridor are over. We can either move forward together or we can work backward alone.”

Noting that the state has not grown in population in a hundred hears, Grell said it’s time for economic gardening. “We’re trying to become an entrepreneurial area,” Grell said. He urged those present to give the corridor the address and E-mail of someone living outside the area to the Corridor.

TARGET Iowa Lakes Corridor Project Director Glen Easter presented a check with $1,308,000 in pledges to date toward the $2.5-million goal.

Evert noted 25 commitments to date.

For more information about TARGET Iowa Lakes Corridor, call 1-800-765-1428 or go on-line to www.lakescorridor.com